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How to create a Google Account without a Gmail address

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Google Products can be used without having to create a Google account. For E.g. You can search on Google, watch videos on YouTube without signing in to a Google account.  However, if you want to get in to the sharing arena and interact with people you will need a Google account.


One key point to note here is that Google account can be created without having to create a Gmail address. 
The Google account helps you do lot many things – search, share, chat, hangout, collaborate, create, connect, converse, schedule meetings, backup files, blog, etc. – all these without having to create a Gmail account.
The link to create a Google account without having to create a new Gmail address is:


If you notice, the URL itself says “Sign Up Without Gmail”.
If you are looking to create a Gmail, and along with a new Google account, you’ll need this link:
Below is the screen shot from both the screens to give you an idea of how it looks like:
If, after creating a Gmail address, you still prefer to use your existing email address for your Google account, you can do so by cancelling your Gmail address. However, deleting your address will not free up the username you created. Even after deleting the Gmail address, you won’t be able to use the same username again. ([email protected])
Here’s how:
Sign in to your Google account at accounts.google.com > Click on Data Tools > Click on Delete Products > Click Remove Gmail Permanently.


Be very cautious before you delete your Gmail account. Within a few weeks’ time the Gmail account will not be recoverable – how much ever Google helps you in recovery process – a maximum of only the username can be recovered.
Posted by +Arun Sarathy

How To Block Ads (in your blog) From Specific Websites – Google AdSense Trick

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Blocking certain ads from displaying on your website will not only help in avoiding those ads on your website, but will also ultimately help in increasing your income. The reason is that not all ads are interest based. Some ads show up as back up when Google cannot find relevant keywords in your blog post. That’s when some common ads are shown instead of relevant ones.



The maximum number of ads that can be blocked per one AdSense account is 500. This can be at the site level or the account level – either ways, the upper limit is 500.

How to block:

Go to AdSense account > Allow & block ads section.

On the left side – under the Content menu – select your site. On the right side, under Advertiser URLs, type in the URL that you want to block. Hit on Block URLs. This will ensure that ads from that particular advertiser will not appear on that site which you selected.

If you want to block ads at the account level – which means that ads from that URL will not appear on any of your sites within AdSense account – select All my sites under the Content menu on the left side and simply enter the URLs under your Advertiser URLs. This will ensure the ads from that blocked URL will not appear on any of the sites included in your AdSense account.

Remember, do not click directly on the ads to find out the URLs. Instead of creating such invalid clicks which is against AdSense Program Policies, you can just find out by using Google Publisher Toolbar – which is available from the Chrome Extensions page here.


 Related Posts: 
3 Proven Methods To Increase Your AdSense Income
5 Best Tips For Success In Blogging – Increase Income, Boost Traffic And More



 Posted by +Arun Sarathy

Top Reasons – How Does Google Make So Much Money While Being Free

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There are so many reports floating online showing how Google gets its revenue. But this article can be labeled as a simple layman’s article to help understand how all this works.

google making money

We all know that Google search, the most prominent of Google Products is completely free. So how does Google make so much money? Of course, it has other products like Gmail, Google Maps, Google News, Google Earth, Google Drive, but all these are free too. This is where the smartness of Google comes in to play.


A tactic which was adopted early in the scene by Google – after their initial Venture Capitalists played that pivotal role in making Google launch their search engine brain to work. These services offered by Google take immense investments and time. But these are all offered for free to majority of its users (others being corporate users who pay for certain upgrades and services). These also demand extensive resources, space and bandwidth. However, this makes the user spend more time on Google, clicking on ads – thus the resources, money and time well spent on part of Google.

Targeted Advertising

What is it that makes this giant become an even bigger one with every passing day?
Advertising. Yes. Advertising is what makes Google make so much money. It’s the revenue from ads which is the highest among Google’s entire revenue stream.

Regular Updates

So what do they do to make this magic happen?
They continue to drive constant innovation and new techniques. Frequent and regular updates are made to the way Google displays its ads in Google searches made by billions of people worldwide – and all those are mostly done as a silent update, never known visibly to the end user who is making a simple Google Search using their computer or in a Smartphone.

Clutter-free design with non-obtrusive approach

Google strives to help people find ads which are relevant and useful. They do this by separating ads from the regular Google search results. This way the regular or ‘organic’ searches are displayed without getting mixed up with ‘paid’ links which are the ads.
This is the revolutionary business model created by Google which the other early players in the Search Engine arena failed to accomplish. If there is one word that can summarize Google’s combined search and ad aesthetics – it’s ‘Relevance’. Being relevant is what helps Google stand out from the other players.

Smartness

Taking this study to its next level, one must understand that Google’s Search Engine is still the prominent and ranks at the top in fetching substantial revenues for Google. And searching is all about words. In Google’s terminology, these are called as ‘keywords’.

The above Infographic depicts clearly the top keywords that Google, bidders and publishers use.
It all works seamlessly in a virtually perfect world:
Advertisers use Google AdWords to pay for their placement of ads.
Publishers offer ad space in their blogs and websites using Google AdSense.
Users click on the ads – advertisers pay Google and the Publishers – only when they are clicked.

Conclusion

There is a lot to learn from the Google’s Business Model. There are even hundreds of books on Google and its approach. No wonder there is a large fan base for what Google does and there are people who follow it religiously for what it does and stands.  It’s the simplicity that helped Google skyrocket its business model in its early days. Some even say that the founders still prefer to keep the home page simple and they insist that the words on the home page do not exceed 28 words.(Source).
Since all the key players in the advertising business get benefited, this system would run effectively as long as Google runs its business with all the key players in mind while making any changes to its business model.
To share your thoughts, please write your comments below.

Posted by Arun Sarathy

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Gmail update: Reach more people you know

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Here is a cool update from the Gmail team early this year (2014).

What this update means to you?
If you want to send an email to people who haven’t yet exchanged the email addresses with you, then this feature might come in handy. But for this to work, what Gmail does is just suggest your Google+ connections as probably recipients when you type in the first few letters of your intended recipients. For this to work, you need not even add the email addresses to your contacts – it shows up as they are already in your Google+ contacts.

These preferences are handled and changed on your settings page. Read the newsletter I received below for more details.
Gmail update: Reach more people you know
Ever wanted to email someone you know, but haven’t yet exchanged email addresses? Starting this week, when you’re composing a new email, Gmail will suggest your Google+ connections as recipients, even if you haven’t exchanged email addresses yet.
How it works with email addresses
Emailing Google+ connections works a bit differently to protect the privacy of email addresses. Your email address isn’t visible to your Google+ connections until you send them an email, and their email addresses are not visible to you until they respond.
Receiving email from people outside your circles
If you receive an email from someone outside your circles, it will be filtered into the Social category of the inbox (if enabled) and only after you respond or add them to your circles, can they start another conversation with you.
How to control who can contact you
You’re in control of whether people can reach you with a new setting in Gmail on the desktop. To learn more, check out the Help Center.

The Gmail Team